Lock & Key

For the past couple of years, I’ve had the pleasure of working with Lock & Key Design, capturing photography that showcases their stunning, handcrafted jewelry. Each piece, created by Nashville-based artist Tony Perrin, is one of a kind. The unique cuts, reflections, and colors of the stones make every design distinct, ensuring no two pieces are ever the same.

Working with Lock & Key Design is always a rewarding experience because Tony is not just a skilled craftsman—he's a true artist. He deeply respects his own craft and values the vision of other creatives, making every shoot a true collaboration. We both take an active role in shaping the look and feel of each session, blending our ideas to create something special.

Before every shoot, we use mood boards to establish an aesthetic and direction. We discuss lighting concepts, carefully select props, and refine details to ensure a cohesive visual story. There’s an energy in the creative process—watching everything come together to highlight his work in the most beautiful way is something we both genuinely love.

What makes these collaborations so fulfilling is the shared commitment to artistry. Tony’s jewelry tells a story, and my goal is to capture that narrative through photography. It’s not just about showcasing a product—it’s about conveying the craftsmanship, passion, and vision behind each piece. I’m grateful for the opportunity to document his work and can’t wait to see what we create next.

William DeShazer

Hello and thanks for stoping by!

I'm an editorial and commercial photographer based out of Nashville, TN. I grew up in Louisville, KY and it will always be my home. Because of that I'm partial to bourbon, horses, and baseball bats.

When not working I enjoy exploring Nashville with my wife, playing the guitar, buying records, or planning my next big trip.

I love my job not only because I get to create something new everyday, but I get to meet new people and connect with them on something more than just what's on the surface.

So let's make a connection. Tell me your story!


Clients: AARP, Best Buy, The Boston Globe, Brown-Forman, CNN, George Dickel Tennessee Whisky, Hyatt Hotels, European Pressphoto Agency, ESPN Magazine, Golfweek, Hilton Garden Inn, Holiday Inn, Lipscomb University, Los Angeles Times, Louisville Magazine, LP WeatherLogic, Maker's Mark, NPR, O, The Oprah Magazine, The New York Times, Runner's World Magazine, St. Jude Children's Research Hospital, TripAdvisor, University of Louisville, University of Kentucky, Vanderbilt University, The Wall Street Journal, The Washington Post, Whisky Advocate Magazine

https://www.williamdeshazer.com
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